It’s PB-DAY +6, less than a week after launch, and the news surrounding the PlayBook is still unquestionably negative. RIM has updated the PlayBook four times in less than a week, a sign that things will only get better. Seeing how PlayBook sales haven’t been anything near stellar, the stock remains teetering around the low 50’s per share.
Some analysts are fairly optimistic, holding RIM at $68 even if the PlayBook is a “flop”, which all us BlackBerry fans know won’t happen. Starting the market week off slow is something RIM enjoys doing, but we’ll have to wait and see how the rest of the week progresses.
Earnings estimates are holding firm at $1.48/share on Q1 2012 as we get into the meat of earnings season once more. That’s a drop in $0.30/share from where they currently stand.
RIM is set to release their Q1 2012 Earnings on June 16th, 2011 and from there, BlackBerry fans and stock holders can gauge how well they’re projecting and see how well the PlayBook has sold. Hopefully by then the bugs will be out and the marketing department has stepped it up.
I’ll be updating this post with business news and links as they hit the wire. Stay Tuned & have a good Monday everyone.