MyCityWay Partners With RIM To Develop MyCityWay For BlackBerry PlayBook and BlackBerry 10 Platforms


Real-time Urban reference app from MyCityWay for the PlayBook tablet and BlackBerry 10 users features a customizable live Dashboard and an intuitive color psychology-based user interface. Continue reading for full press release.

For the first time, the all-new MyCityWay offers its personalized, real-time, all-access Dashboard on BlackBerry® PlayBook™ and BlackBerry 10 later this year. The new MyCityWay is highly optimized for the BlackBerry PlayBook platform and transforms your tablet into a comprehensive, yet intuitive urban reference guide. Whether you are looking for local news, transit updates, cheapest gas prices, the hottest sales, restaurant deals, movie tickets or just the closest free Wi-Fi spot to get some work done, the Dashboard immediately scouts the scene and finds it for you.

The BlackBerry platform’s reputation as the de facto choice for business users combined with the way MyCityWay’s apps serve business travelers, city residents and tourists made this partnership a perfect match.

“Whether you are a business person on a plane planning your itinerary or a busy mom looking after the kids, MyCityWay will transform the PlayBook into the all-inclusive metro utility for your needs,” said Puneet Mehta, co-founder of MyCityWay. “We are highly impressed with how easily the BlackBerry developer tool kit allowed us to customize MyCityWay for the BlackBerry PlayBook tablet to offer users a truly enriched in-app experience.”

This spring, MyCityWay will be available on PlayBook for five cities including New York City, San Francisco, Chicago, Seattle and Austin, and will expand to over 20 cities by fall 2012. This first of its kind mobile urban reference app offers a personalized, real-time, all-access Dashboard that instantly connects you to local news, transit updates, hottest sales and all the up-to-the-minute usable information you crave. MyCityWay is also the first city guide app to display information in a visually intuitive menu. You’ll know when to hit-up a venue, where a deal is being offered and receive practical transit advice, like “you’re fine to walk to the restaurant from here” or “better take a cab.” Available now for New York City residents and travelers, MyCityWay will expand to include cities across the entire U.S. by the end of May, with international cities to follow.

“The MyCityWay app provides PlayBook users with incredibly useful info to make the most of their time in a city and it is a must-have app for both locals and visitors,” says Martyn Mallick, VP, Global Alliances & Business Development at RIM, “We are also very excited to be working with MyCityWay to bring their app to the BlackBerry 10 platform later this year.”

Full press release here