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Reach Your Audience by Writing the Perfect Press Release

In the world of marketing and public relations, there are few things more important than learning how to write a great press release. The first...

Yanni Hufnagel is Changing the Game: From Basketball to Business

Though basketball remained a passion for Hufnagel, and he’d had an incredibly successful 10-year coaching career, with his teams reaching the NCAA Tournament six times, he was also passionate about health. Hufnagel seized the opportunity to bring this new beverage brand to life, and launched Lemon Perfect in 2017.
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