RIM Launches BlackBerry Mobile Fusion, including Universal Device Service


Amidst the negative publicity and somewhat exaggerated reports about “RIM’s demise,” Research In Motion today launched BlackBerry® Mobile Fusion – the next-generation in enterprise mobile device management (MDM).  The platform enables the effective and efficient managing of BlackBerry 7 and previous smartphones, future BlackBerry 10 devices, BlackBerry PlayBook tablets, and currently, tablets and smartphones running Android and iOS.

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In a press release issued by Research In Motion today, the company officially launched “the highly-anticipated BlackBerry® Mobile Fusion” mobile device management solution for enterprise customers.

According to Alan Panezic, Vice President for Enterprise Product Management and Marketing, “For businesses and government, managing a mix of mobile devices on any scale is chaotic. Organizations face pressure to allow employees to bring their own devices into the workplace, and they are looking to RIM as the global leader in the enterprise mobility space to solve that problem.”

Panezic further added that, “BlackBerry Mobile Fusion allows organizations to manage a mixed environment of devices in the most secure, simple, and cost efficient manner possible. It also means that businesses and government do not have to move to the lowest common denominator on security for all the devices they need to manage.”

BlackBerry Mobile Fusion integrates the market-leading features and security architecture of BlackBerry Enterprise Server (version 5.0.3), providing advanced IT management and controls, a single outbound security connection (256-bit AES encrypted “BlackBerry VPN”), enforceable IT policies, support for BlackBerry® Balance technology, and over-the-air app and software installation capabilities for the management of BlackBerry smartphones and PlayBook tablets (as well as future BlackBerry 10 devices).

For the wide range of government workers around the world and approximately 90 percent of Fortune 500 companies using BlackBerry smartphones today, BlackBerry Mobile Fusion allows them to leverage their current end-to-end BlackBerry security infrastructure and have flexible options for individually liable devices while keeping costs low.

In addition to providing unmatched functionality for BlackBerry devices, BlackBerry Mobile Fusion also provides comprehensive mobile device management capabilities for iOS and Android devices including:

      • Support for multiple devices per user
      • Application and software management
      • Connectivity management (Wi-Fi®, VPN, certificates)
      • Centralized, easy to use, unified web-based console
      • Security and policy definition and management
      • Asset management
      • Configuration  management
      • Security and protection for lost or stolen devices (remote lock, wipe)
      • User- and group-based administration
      • High scalability

For more details on the announcement, and how to acquire BlackBerry Mobile Fusion for Enterprise customers, read the RIM’s full Press Release.

You can also read about BlackBerry Mobile Fusion and Universal Device Service on Inside BlackBerry for Business Blog.

 

Note: Feature Photo courtesy of Inside BlackBerry for Business Blog.